{"version":"1.0","provider_name":"NATRUE","provider_url":"https:\/\/natrue.org\/de\/","author_name":"natrue","author_url":"https:\/\/natrue.org\/de\/author\/natrue\/","title":"A turning point for sustainable by design: the EU Packaging and Packaging Waste Regulation | NATRUE","type":"rich","width":600,"height":338,"html":"<blockquote class=\"wp-embedded-content\" data-secret=\"VDUu4xjbS5\"><a href=\"https:\/\/natrue.org\/de\/eu-packaging-regulation-ppwr-cosmetics-industry\/\">A turning point for sustainable by design: the EU Packaging and Packaging Waste Regulation<\/a><\/blockquote><iframe sandbox=\"allow-scripts\" security=\"restricted\" src=\"https:\/\/natrue.org\/de\/eu-packaging-regulation-ppwr-cosmetics-industry\/embed\/#?secret=VDUu4xjbS5\" width=\"600\" height=\"338\" title=\"&#8220;A turning point for sustainable by design: the EU Packaging and Packaging Waste Regulation&#8221; &#8212; NATRUE\" data-secret=\"VDUu4xjbS5\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\" class=\"wp-embedded-content\"><\/iframe><script type=\"text\/javascript\">\n\/* <![CDATA[ *\/\n\/*! This file is auto-generated *\/\n!function(d,l){\"use strict\";l.querySelector&&d.addEventListener&&\"undefined\"!=typeof URL&&(d.wp=d.wp||{},d.wp.receiveEmbedMessage||(d.wp.receiveEmbedMessage=function(e){var t=e.data;if((t||t.secret||t.message||t.value)&&!\/[^a-zA-Z0-9]\/.test(t.secret)){for(var s,r,n,a=l.querySelectorAll('iframe[data-secret=\"'+t.secret+'\"]'),o=l.querySelectorAll('blockquote[data-secret=\"'+t.secret+'\"]'),c=new RegExp(\"^https?:$\",\"i\"),i=0;i<o.length;i++)o[i].style.display=\"none\";for(i=0;i<a.length;i++)s=a[i],e.source===s.contentWindow&&(s.removeAttribute(\"style\"),\"height\"===t.message?(1e3<(r=parseInt(t.value,10))?r=1e3:~~r<200&&(r=200),s.height=r):\"link\"===t.message&&(r=new URL(s.getAttribute(\"src\")),n=new URL(t.value),c.test(n.protocol))&&n.host===r.host&&l.activeElement===s&&(d.top.location.href=t.value))}},d.addEventListener(\"message\",d.wp.receiveEmbedMessage,!1),l.addEventListener(\"DOMContentLoaded\",function(){for(var e,t,s=l.querySelectorAll(\"iframe.wp-embedded-content\"),r=0;r<s.length;r++)(t=(e=s[r]).getAttribute(\"data-secret\"))||(t=Math.random().toString(36).substring(2,12),e.src+=\"#?secret=\"+t,e.setAttribute(\"data-secret\",t)),e.contentWindow.postMessage({message:\"ready\",secret:t},\"*\")},!1)))}(window,document);\n\/\/# sourceURL=https:\/\/natrue.org\/wordpress\/wp-includes\/js\/wp-embed.min.js\n\/* ]]> *\/\n<\/script>\n","thumbnail_url":"https:\/\/natrue.org\/uploads\/2026\/11\/pexels-andrzej-gdula-177638374-11417936-768x512.jpg","thumbnail_width":600,"thumbnail_height":400,"description":"The EU Packaging and Packaging Waste Regulation (PPWR) is reshaping the cosmetics industry's approach to packaging. Discover the new requirements for recyclability, recycled content, labelling and reuse, and what they mean for cosmetics companies navigating the transition towards a more circular economy."}