1.0NATRUEhttps://natrue.org/fr/natruehttps://natrue.org/fr/author/natrue/The EU’s new rules on greenwashing: what the ECGT Directive means for cosmetics | NATRUErich600338<blockquote class="wp-embedded-content" data-secret="rIg1hUzJhe"><a href="https://natrue.org/fr/eu-greenwashing-rules-ecgt-directive-cosmetics/">The EU’s new rules on greenwashing: what the ECGT Directive means for cosmetics</a></blockquote><iframe sandbox="allow-scripts" security="restricted" src="https://natrue.org/fr/eu-greenwashing-rules-ecgt-directive-cosmetics/embed/#?secret=rIg1hUzJhe" width="600" height="338" title="“The EU’s new rules on greenwashing: what the ECGT Directive means for cosmetics” — NATRUE" data-secret="rIg1hUzJhe" frameborder="0" marginwidth="0" marginheight="0" scrolling="no" class="wp-embedded-content"></iframe><script type="text/javascript">
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https://natrue.org/uploads/2026/02/pexels-adrien-olichon-1257089-2817465-1-683x1024.jpg6831024Discover what the ECGT Directive means for cosmetics, with new EU rules tackling greenwashing and strengthening transparency in environmental claim.The EU Greenwashing Directive strengthens rules on environmental claims, sustainability labels and greenwashing. Find out what it means for cosmetics brands.