NATRUE

Save the date – 21 and 22 September 2020

NATRUE and Beauty Garden will exhibit together in the 2020 edition of NATEXPO

NATRUE and Beauty Garden, the popular organic cosmetics brand from Corrèze (France), will share a stand at the 2020 edition of NATEXPO, the international trade fair for organic products, which will take place next 21 and 22 September in Lyon (France).

By partnering with Beauty Garden, NATRUE puts in the spotlight one of the brands who best represent the values of the NATRUE Label: quality, sustainability and transparency. NATEXPO will be the perfect opportunity for visitors to know more about the NATRUE Label and Beauty Garden, whose cosmetic products are organic and NATRUE certified.

The NATRUE Label sets a high benchmark to guarantee consumers maximum levels of natural and organic content in their natural and organic cosmetics. Thanks to its rigorous set of criteria, which includes requirements not only related to product formulation but also to environmental protection, sustainability and packaging, the NATRUE Label actively contributes to fighting greenwashing and misleading claims in the cosmetics industry, and helps consumers identify cosmetics that fully meet their expectations of natural and organic. Currently more than 6,700 products from more than 300 brands carry the NATRUE Label.

© Beauty Garden/Dan Courtice

Beauty Garden, organic cosmetics from the seed to the cream
It was while taking care of his garden in Corrèze (France) that Bernard Mas, founder of Beauty Garden, asked himself: “What if beauty secrets were hidden in the garden?“. To answer this question, Bernard gathered an expert in herbalism, a gardener and an eco-design enthusiast: this is how Beauty Garden was born in 2014. Ever since, the team has cultivated flowers and vegetables in this garden with great love and care to transform them into organic cosmetics and herbal teas. The packaging of Beauty Garden products is eco-designed and uses glass and linden wood. A truly committed and local brand!

Visit our stand (H21) on 21 and 22 September at NATEXPO to find out more about NATRUE and Beauty Garden.