Blog

NATRUE and European Natural Beauty Awards Alliance to Elevate Authentic Natural Beauty Brands

NATRUE at VIVANESS 2024: Pioneering the evolution of natural and organic cosmetics

NATRUE joins an industry call for clear, harmonised and feasible Green Claims framework

Building trust in Green Claims: NATRUE applauds the EU’s final approval of the Directive to Empower Consumers for the Green Transition

Introducing NATRUE’s captivating new video!

NATRUE joins an industry statement against the ban of green claims for products containing hazardous substances

NATRUE joins an industry statement to warn current PPWR approach risks unravelling the Single Market

NATRUE joins an industry statement against banning green claims on products containing certain substances