NATRUE is pleased to announce the participation of Dr Mark Smith, NATRUE’s Director General, at the upcoming free virtual event organised by the Department for Business and Trade of the United Kingdom in partnership with the UK Export Academy.

NATRUE’s contribution forms part of the “Natural and Organic webinar series”- a sector experts’ webinar series with industry experts providing the chance to learn more about the opportunities within the growing natural cosmetics and personal care sector around the world to their business.

The global market value for natural cosmetics and personal care is expected to increase from almost 35 billion dollars in 2021 to roughly 59 billion dollars in 2031. This data reflects the rising importance of the natural and organic beauty market globally.

To provide a broader perspective of the current situation of the industry, on Tuesday 17th October from 14:00 to 15:00 h (BST), Dr Mark Smith will deliver an engaging presentation that explores the following key themes:

  • Basic requirements: An overview to the regulatory framework in the EU for natural and organic cosmetics,
  • Current consumer expectations and trends: A comprehensive tour of the ever-evolving landscape of consumer expectations and trends
  • Benefits of international certification: How third-party certification helps to drive transparency, meet consumer expectations, assist access to sales channels, and strengthen the substantiation of claims to provide businesses with a credible competitive edge that fosters trust.

If you want to join the webinar for free, sign up here.

Save the date: 17th October 14:00h (BST)