Building on the success of last year’s International Day of Natural Cosmetics, NATRUE is proud to announce the first-ever Natural Cosmetics Week. Running from 23-29 November 2024, this week-long celebration, themed ‘Embrace Nature, Empower Your Skin,’ will highlight the beauty and benefits of natural and organic ingredients in cosmetic products. It will focus on promoting awareness, education, and good practices within the industry, while underscoring our commitment to sustainability and inspiring eco-friendly practices to enhance skin health.
We invite everyone to participate—whether by hosting a webinar, organizing an interactive workshop, or opening your company’s doors for a behind-the-scenes tour. Together, let’s inspire a deeper connection with nature and encourage people to #chooseTrueBeauty by embracing natural alternatives that empower both their skin and the planet.
| REGISTERED ACTIVITIES
Discover the exciting activities lined up for Natural Cosmetics Week 2024 below. Got your own idea? Find all the details on how to register your activity at the bottom of this page. |
- What to expect: A series of engaging videos featuring natural brand owners discussing their latest product launches and sharing why they advocate for natural cosmetics
- When: During Natural Cosmetics Week (23-29 November 2024)
- Organiser: Oh So Clean Beauty, a Singaporean blogger passionate about cosmetics and dedicated to promoting natural and organic beauty products.
- Access: Instagram, and TikTok
- What to expect: Celebrate true beauty with peclavus and enjoy a 15% discount on their NATRUE-certified products!
In honour of Natural Cosmetics Week 2024 and to highlight the NATRUE label, peclavus is offering the exclusive 15% discount code “TRUEBEAUTY15” for use in their online store. Alongside this, peclavus will share engaging information about the benefits of certification on their website, blog and Instagram. Join peclavus in promoting genuine beauty by embracing NATRUE and empowering your skin!
- When: From 23rd to 29th November 2024
- Organiser: peclavus, a nature cosmetics brand from the German Black Forest.
- Access: Visit the peclavus website to redeem this special discount and explore information about the benefits of NATRUE certification.
HOW TO GET INVOLVED IN Natural Cosmetics Week 2024
To help you participate in Natural Cosmetics Week 2024, NATRUE has prepared a comprehensive presentation that includes everything you need to get started. Our aim is to encourage producers, manufacturers, distributors, organisations, and individuals to highlight the benefits of authentic natural cosmetics for both people and the planet.
We invite you to take part by creating your own initiative—whether it’s hosting an event, launching a campaign, or any other activity that aligns with the week’s theme. We will ensure your efforts receive the visibility they deserve by promoting them across our platforms. Let’s work together to inspire everyone to #choosetruebeauty.
Additionally, you can also promote Natural Cosmetics Week 2024 on social media, and use our logo and our hashtags.
Need some inspiration? Have a look at our guide.
If anything is unclear, please feel free to contact Paula Gómez de Tejada, NATRUE’s Global Communications and Public Relations Manager, at pdetejada@natrue.eu.